Quick Take
- LOL Land surpasses $4.5 million in lifetime revenue, with $2.4 million earned in 30 days.
- YGG Play Launchpad debuts Oct 15, starting with LOL Land’s $LOL token event.
- $LOL token trading opens Nov 1 exclusively on decentralized exchanges.
LOL Land Hits $4.5 Million Revenue Ahead of $LOL Token Launch
LOL Land has reached $4.5 million in lifetime revenue, marking $2.4 million generated over the past 30 days. The milestone comes just as Yield Guild Games’ new token platform, YGG Play Launchpad, prepares to debut on October 15 with LOL Land’s in-game currency, the $LOL token.
Launchpad Begins Mid-October
YGG Play Launchpad will host its first event featuring LOL Land’s $LOL token. Players can earn early access through questing and staking $YGG tokens to collect points ahead of the contribution window from October 29 to 31. Token trading will begin November 1 on decentralized exchanges only.

The launch has a $90,000 participation target, with contributions capped at 1% per player. All funds collected in $YGG will be allocated to the LOL Pool, a liquidity pool that powers token swaps and in-game economies.
$LOL Token Utility and VIP System
The $LOL token is central to LOL Land’s play-to-earn structure. It drives the game’s VIP staking system, where players can boost rewards, raise withdrawal limits, and unlock new perks. There are 10 VIP levels, each requiring higher token stakes to advance and access premium features.
LOL Land’s $LOL has a total supply of 5 billion tokens and a fully diluted value of $900,000. Only 10% of that will be sold during the Launchpad event, with another 10% set aside for the Play-to-Airdrop program that rewards active players.
Play-to-Airdrop and Trading Details
The first Play-to-Airdrop season runs until October 29, allowing users to earn $LOL by playing and spending in-game. Top leaderboard players will share 5% of the total token supply. Season 2 will distribute another 5%.
After launch, trading will take place exclusively through the LOL Pool on decentralized platforms. The pool will open with $180,000 in liquidity and a 1% swap fee that recycles into player rewards once the pool reaches a $1 million cap.
About LOL Land and YGG Play
Launched in May 2025, LOL Land is a Monopoly-style crypto game developed by Hype Reel and published by YGG Play. It combines casual dice-rolling gameplay with NFT and token rewards across maps like YGG City and Ice World Wonderland.
YGG Play was established by Yield Guild Games to build casual Web3 games with real token economies. LOL Land serves as its flagship title, introducing players to its ecosystem through accessible Web3 features such as social logins and passkey wallets.