Quick Take
- NFL Rivals 2025 Kickoff event features 33 player cards, including Mythical, Legendary, and Epic drops
- Weekly content cadence introduces new cards every Thursday through September 25
- Power Pass and streamlined crafting system return for limited-time event progression
Web3 game NFL Rivals has launched its third annual Kickoff promo, marking the start of the 2025 NFL season with a fresh content drop and reworked event structure. The campaign went live on August 28 and runs through September 25, giving Web3 gaming players four weeks to earn exclusive rewards and progress through new in-game tiers.
This year’s Kickoff set includes 33 player cards, one from each NFL team. Each card is tied to a theme reflecting the team’s season narrative—ranging from redemption arcs to rising expectations. The card pool includes two Mythical-tier players, 11 Legendary, 10 Epic, and 10 Rare. There are no Commons in the promo. All cards are available in the base pack pool, including Stadium Crates.
Mythical Games is using a weekly drop model to stagger content. Every Thursday, one new Legendary and one new Epic card will be released. Full reveals are off the table. To find out what’s next, players will need to stay active each week.
Alongside the cards, the in-game event calendar features daily currency events from Monday to Thursday, and weekend chase events with exclusive card rewards. A final Mythical event is locked to the top three leagues (7–9), offering a single Mythical card only to players at the highest tiers.
The Power Pass returns with 40 tiers of progression, including gems, packs, tokens, and a Legendary card as the final milestone. Crafting is also active for the duration of the promo, allowing players to convert commons into rares and rares into epics through limited and defined recipes.
NFL Rivals launched in 2023 as a mobile-first crypto game on Mythical Games’ Mythos Chain, built to support scalable Web3 gaming experiences. Backed by NFL and NFLPA licenses, the game mixes card collecting with arcade football mechanics and token-driven economies.
No new tokens or platform changes have been announced as part of the 2025 Kickoff promo. The focus this year is on streamlining gameplay and tightening event design.
The campaign runs through September 25.
